Search Library

This initiative is evolving, and actors like you are sharing these resources. You will find here the documents and tools collected so far.

/
Developing a Communication Strategy for a Local Government Association

Guidance and systemization of experiences

Communication is now recognized as a key element in the management of any institution, whether it is a multi-national corporation, a small non-governmental organization or a Local Government Association (LGA). Efficient communication is more than a simple transfer of information: it must be bi-directional, open to exchanges and feedback. In order to survive, the organization must inform everyone it is in contact with. But if it wants to grow, the organization must also listen to all these people and adapt itself in reaction to what it hears. Decentralization and empowerment cannot succeed if the LGA lacks the ability to communicate with all its partners, be they employees, Board members, civil society, the citizens at large or various spheres of government. This document can be used as an application-oriented, easy-reference manual in developing a communication strategy. It is especially tuned to local government institutes and LGAs whose leadership wishes to improve and to strengthen the way the organization communicates, both internally and externally.

Related Publications

Understand SDG targets to identify SDG actions / mandala

Available in English

What are the goals of the SDGs? How are they relevant to the action of local actors? 17 workshop briefs containing the targets of each SDG and propose questions to complete the SDG Mandala

Developed by Département Gironde

Posted by Julie Chabaud

Tools : Diagnostics

Guide for CEOs on the SDGs

Available in English

Companies have been striving for sustainability to occupy a central place in their corporate strategies, their decision-making processes and their governance. The SDGs provide us with a new vision tha...

Developed by World Business Council for Sustainable D...

Posted by Local2030

Guidance and systemization of experiences

*Users are expected to adhere to the Terms and Conditions of this website.